Order Generation
Business Processes
Diaz, Lorenzo and Solís suggest a taxonomy of business processes based on the value chain of any company. They propose
Process Map Definition
We have seen that a fundamental element of entrepreneurial execution is process management. In particular, startups should clearly define key
Management and Excecution
Once the entrepreneur finds a repeatable and scalable business, he goes to the execution phase: customer creation and company building.
The Customer Development Process
From his perspective, Steve Blank developed the concept of the ‘customer development process.’ This is a four step process consisting
Franchise Story: The McDonald’s story of ‘The Founder’
This first case study is at the end of the chapter on ‘the entrepreneurial life-cycle’ and is a critic of
Tools and techniques from ‘the book’
Through our entrepreneurial journey we have amassed many tools and techniques, many that have found their way into the book
Partners and Clients



















